Successfull Case Studies

COCA COLA

They were delighted with the outcome of their first promotion that soon after, they ordered branded T-shirts

and towels in the shapes of Burn energy drink, Fanta, Powerade and Nordic Mist.

Benefits

Competitively priced, exclusive custom shapes, easy to distribute, adding value to the brand.

With dozens of orders placed, this can mean only one thing.

SUCCESSFUL PROMOTIONS.

BOSCH

Were on the lookout for an exciting promotional product that would be very ‘Bosch,’ very neatly engineered. And it had to fit into one of their power toolboxes.

We produced shapes to match, re-enforcing the brand image with simulated power tools.

The BENEFITS?

  • The compact flat shapes meant they would fit neatly in with the tools
  • We added value by creating a memorable gift that delighted and surprised.

ESTRELLA GALICIA

Wanted something to use both as an on-pack promotion and at trade fairs.

The BENEFITS?

The vacuum-packed ‘can of beer’ is eye-catching and a talking point. It’s also a space saver at point of sale and works really well for targeted promotions – successfully used since 2009.

AEG

Were looking for a versatile gift for their distributors at key points in the year. In their search they found www.creativegarmentpackaging.com . Our designers came up with something to make them smile – what better for a washing machine manufacturer than a white T-shirt? Neatly compressed, it’s hardly bigger than a small pack of tissues !

The BENEFITS?

A gift that the recipients loved – it had value and appeal, and AEG were delighted with the whole project. As they said, “The standard of packaging was another ‘tick in the box’ and the outcome of the promotion was a resounding success.”

IBERDROLA / SCOTTISH POWER

Were searching for an original organic product for promotions to match their unique ethos. The idea of compressed clothing appealed to them and we could provide organic cotton T-shirts in a convenient compact form, specially shaped like their logo. Insert cards were made with biodegradable card.

The BENEFITS?

A powerful promotional tool which was unique and very exclusive; an original product that was environmentally responsible.

CORONA

Used this original compact T-shirt for give-aways at events and parties, and at point of sale throughout Europe, USA and Mexico.

The BENEFITS?

Sometimes simple is best. The faithful reproduction of the packaging and the ‘must have’ T-shirt proved hugely popular, making for several highly successful promotions.

When leading fashion brand

STELLA McCARTNEY

Fell in love with this product, we knew we were doing the right thing. With the launch of Stella’s new cologne went an almost identical replica: a compressed organic cotton T-shirt printed in four colour process – in the shape of the cologne bottle.

The BENEFITS? 

  • Compared to a regular plain printed T-shirt, the compact version is much more entertaining and memorable.
  • Exceptional value for money meant the promotion was cost effective.
  • As an almost exact replica of the real thing, customers had to stop and look twice to see which was which.

CARRERA

Ran a promotion “Buy a pair of sunglasses and receive a free compact T-shirt”

The BENEFITS?

  • The attention to detail in the packaging really caught everyone’s eye and people were mesmerised by the fact that inside this tiny pack was a T-shirt.
  • During the promotion, sales of sunglasses soared by 30%
  • Carrera repeated the order three times and continue to do so today.

CNN

Urgently required 250 gifts for a conference in Dubai.
The problem? They had only 14 days.

The solution?

  • The compressed T-Shirt from Kingly – they’d heard we could act quickly.
  • The order was produced and delivered on time for the conference.
  • The gift created a buzz – the staff got a buzz too, and felt really motivated by the positive response.

The BENEFITS?

  • An eye-catching product that got people talking.
  • Cheaper transport costs due to its compact size.

HANSON

Wanted a promotion to use at trade to give potential new customers a reason to buy from them. Everybody loves free gifts and in this case the compact T-shirt was a hit.

In the packaging and on the T-shirt was the Hanson website address where new customers could learn more about their products.

The BENEFITS?

  • Increased traffic to the web site.
  • Growth in customer base and customer loyalty.

A compact T-shirt for

TRIDENT

to give away free to visitors at trade shows.
The result was an increase in sales leads – like a motivational breath of fresh air.

The BENEFITS?

  • A space saver, thanks to its compact size, so easy to move large numbers around easily.
  • Popular with the client, popular with the recipient.
  • Compact T-shirts and towels are hugely successful as promotional gifts and incentives. They help the event become a strong memory for attendees who will also have positive memories of the brand for the future.

The

RUSSIAN NATIONAL ICE HOCKEY TEAM

had sports T-shirts printed with their logo and compressed into a mini T-shirt shape. These ultra-compact items were given away at all events.
They were noticeable, unusual and very popular.

The BENEFITS

included the creation of goodwill, recognition and popularity. The gifts, and the additional exposure they generated, helped increase attendance at all matches and support for the team.

COMPACT T-SHIRTS AND TOWELS IN THE MOVIES.

 Did you enjoy the hit movies THE MATRIX, STAR WARS, ARMAGEDDON and INDEPENDENCE DAY? How about SONS OF ANARCHY and FEAR THE WALKING DEAD?

Apart from being great films, they all have something in common: the promotions and launches relied heavily on compressed T-shirts and towels.

And this was because they really work as promotional gifts.

First, they’re striking and memorable – and a little mindboggling when you realise that what you thought was a DVD in a box is actually a towel!

Next, they hang around, literally, so they are brilliant for re-enforcing awareness over time.

And finally, people just love them. They love the compact size (easy to carry home, fun to guess at the ‘compact’ technology) and they love to use and wear their free gift.